Wednesday, 28 December 2016

Why Outsourcing Data Mining Services?

Why Outsourcing Data Mining Services?

Are huge volumes of raw data waiting to be converted into information that you can use? Your organization's hunt for valuable information ends with valuable data mining, which can help to bring more accuracy and clarity in decision making process.

Nowadays world is information hungry and with Internet offering flexible communication, there is remarkable flow of data. It is significant to make the data available in a readily workable format where it can be of great help to your business. Then filtered data is of considerable use to the organization and efficient this services to increase profits, smooth work flow and ameliorating overall risks.

Data mining is a process that engages sorting through vast amounts of data and seeking out the pertinent information. Most of the instance data mining is conducted by professional, business organizations and financial analysts, although there are many growing fields that are finding the benefits of using in their business.

Data mining is helpful in every decision to make it quick and feasible. The information obtained by it is used for several applications for decision-making relating to direct marketing, e-commerce, customer relationship management, healthcare, scientific tests, telecommunications, financial services and utilities.

Data mining services include:

    Congregation data from websites into excel database
    Searching & collecting contact information from websites
    Using software to extract data from websites
    Extracting and summarizing stories from news sources
    Gathering information about competitors business

In this globalization era, handling your important data is becoming a headache for many business verticals. Then outsourcing is profitable option for your business. Since all projects are customized to suit the exact needs of the customer, huge savings in terms of time, money and infrastructure can be realized.

Advantages of Outsourcing Data Mining Services:

    Skilled and qualified technical staff who are proficient in English
    Improved technology scalability
    Advanced infrastructure resources
    Quick turnaround time
    Cost-effective prices
    Secure Network systems to ensure data safety
    Increased market coverage

Outsourcing will help you to focus on your core business operations and thus improve overall productivity. So data mining outsourcing is become wise choice for business. Outsourcing of this services helps businesses to manage their data effectively, which in turn enable them to achieve higher profits.

Source : http://ezinearticles.com/?Why-Outsourcing-Data-Mining-Services?&id=3066061

Friday, 16 December 2016

Know What the Truth Behind Data Mining Outsourcing Service

Know What the Truth Behind Data Mining Outsourcing Service

We came to that, what we call the information age where industries are like useful data needed for decision-making, the creation of products - among other essential uses for business. Information mining and converting them to useful information is a part of this trend that allows companies to reach their optimum potential. However, many companies that do not meet even one deal with data mining question because they are simply overwhelmed with other important tasks. This is where data mining outsourcing comes in.

There have been many definitions to introduced, but it can be simply explained as a process that involves sorting through large amounts of raw data to extract valuable information needed by industries and enterprises in various fields. In most cases this is done by professionals, professional organizations and financial analysts. He has seen considerable growth in the number of sectors or groups that enter my self.
There are a number of reasons why there is a rapid growth in data mining outsourcing service subscriptions. Some of them are presented below:

A wide range of services

Many companies are turning to information mining outsourcing, because they cover a wide range of services. These services include, but are not limited to data from web applications congregation database, collect contact information from different sites, extract data from websites using the software, the sort of stories from sources news, information and accumulate commercial competitors.

Many companies fall

Many industries benefit because it is fast and realistic. The information extracted by data mining service providers of outsourcing used in crucial decisions in the field of direct marketing, e-commerce, customer relationship management, health, scientific tests and other experimental work, telecommunications, financial services, and a whole lot more.

A lot of advantages

Subscribe data mining outsourcing services it's offers many benefits, as providers assures customers to render services to world standards. They strive to work with improved technologies, scalability, sophisticated infrastructure, resources, timeliness, cost, the system safer for the security of information and increased market coverage.

Outsourcing allows companies to focus their core business and can improve overall productivity. Not surprisingly, information mining outsourcing has been a first choice of many companies - to propel the business to higher profits.

Source:http://ezinearticles.com/?Know-What-the-Truth-Behind-Data-Mining-Outsourcing-Service&id=5303589

Tuesday, 13 December 2016

Data Extraction Services - A Helpful Hand For Large Organization

Data Extraction Services - A Helpful Hand For Large Organization

The data extraction is the way to extract and to structure data from not structured and semi-structured electronic documents, as found on the web and in various data warehouses. Data extraction is extremely useful for the huge organizations which deal with considerable amounts of data, daily, which must be transformed into significant information and be stored for the use this later on.

Your company with tons of data but it is difficult to control and convert the data into useful information. Without right information at the right time and based on half of accurate information, decision makers with a company waste time by making wrong strategic decisions. In high competing world of businesses, the essential statistics such as information customer, the operational figures of the competitor and the sales figures inter-members play a big role in the manufacture of the strategic decisions. It can help you to take strategic business decisions that can shape your business' goals..

Outsourcing companies provide custom made services to the client's requirements. A few of the areas where it can be used to generate better sales leads, extract and harvest product pricing data, capture financial data, acquire real estate data, conduct market research , survey and analysis, conduct product research and analysis and duplicate an online database..

The different types of Data Extraction Services:

    Database Extraction:
Reorganized data from multiple databases such as statistics about competitor's products, pricing and latest offers and customer opinion and reviews can be extracted and stored as per the requirement of company.

    Web Data Extraction:
Web Data Extraction is also known as data Extraction which is usually referred to the practice of extract or reading text data from a targeted website.

Businesses have now realized about the huge benefits they can get by outsourcing their services. Then outsourcing is profitable option for business. Since all projects are custom based to suit the exact needs of the customer, huge savings in terms of time, money and infrastructure are among the many advantages that outsourcing brings.

Advantages of Outsourcing Data Extraction Services:

    Improved technology scalability
    Skilled and qualified technical staff who are proficient in English
    Advanced infrastructure resources
    Quick turnaround time
    Cost-effective prices
    Secure Network systems to ensure data safety
    Increased market coverage

By outsourcing, you can definitely increase your competitive advantages. Outsourcing of services helps businesses to manage their data effectively, which in turn would enable them to experience an increase in profits.

Outsourcing Web Research offer complete Data Extraction Services and Solutions to quickly collective data and information from multiple Internet sources for your Business needs in a cost efficient manner. For more info please visit us at: http://www.webscrapingexpert.com/ or directly send your requirements at: info@webscrapingexpert.com

Source:http://ezinearticles.com/?Data-Extraction-Services---A-Helpful-Hand-For-Large-Organization&id=2477589

Wednesday, 7 December 2016

Web Data Extraction

Web Data Extraction

The Internet as we know today is a repository of information that can be accessed across geographical societies. In just over two decades, the Web has moved from a university curiosity to a fundamental research, marketing and communications vehicle that impinges upon the everyday life of most people in all over the world. It is accessed by over 16% of the population of the world spanning over 233 countries.

As the amount of information on the Web grows, that information becomes ever harder to keep track of and use. Compounding the matter is this information is spread over billions of Web pages, each with its own independent structure and format. So how do you find the information you're looking for in a useful format - and do it quickly and easily without breaking the bank?

Search Isn't Enough

Search engines are a big help, but they can do only part of the work, and they are hard-pressed to keep up with daily changes. For all the power of Google and its kin, all that search engines can do is locate information and point to it. They go only two or three levels deep into a Web site to find information and then return URLs. Search Engines cannot retrieve information from deep-web, information that is available only after filling in some sort of registration form and logging, and store it in a desirable format. In order to save the information in a desirable format or a particular application, after using the search engine to locate data, you still have to do the following tasks to capture the information you need:

· Scan the content until you find the information.

· Mark the information (usually by highlighting with a mouse).

· Switch to another application (such as a spreadsheet, database or word processor).

· Paste the information into that application.

Its not all copy and paste

Consider the scenario of a company is looking to build up an email marketing list of over 100,000 thousand names and email addresses from a public group. It will take up over 28 man-hours if the person manages to copy and paste the Name and Email in 1 second, translating to over $500 in wages only, not to mention the other costs associated with it. Time involved in copying a record is directly proportion to the number of fields of data that has to copy/pasted.

Is there any Alternative to copy-paste?

A better solution, especially for companies that are aiming to exploit a broad swath of data about markets or competitors available on the Internet, lies with usage of custom Web harvesting software and tools.

Web harvesting software automatically extracts information from the Web and picks up where search engines leave off, doing the work the search engine can't. Extraction tools automate the reading, the copying and pasting necessary to collect information for further use. The software mimics the human interaction with the website and gathers data in a manner as if the website is being browsed. Web Harvesting software only navigate the website to locate, filter and copy the required data at much higher speeds that is humanly possible. Advanced software even able to browse the website and gather data silently without leaving the footprints of access.

Source: http://ezinearticles.com/?Web-Data-Extraction&id=575212

Saturday, 3 December 2016

Collecting Data With Web Scrapers

Collecting Data With Web Scrapers

There is a large amount of data available only through websites. However, as many people have found out, trying to copy data into a usable database or spreadsheet directly out of a website can be a tiring process. Data entry from internet sources can quickly become cost prohibitive as the required hours add up. Clearly, an automated method for collating information from HTML-based sites can offer huge management cost savings.

Web scrapers are programs that are able to aggregate information from the internet. They are capable of navigating the web, assessing the contents of a site, and then pulling data points and placing them into a structured, working database or spreadsheet. Many companies and services will use programs to web scrape, such as comparing prices, performing online research, or tracking changes to online content.

Let's take a look at how web scrapers can aid data collection and management for a variety of purposes.

Improving On Manual Entry Methods

Using a computer's copy and paste function or simply typing text from a site is extremely inefficient and costly. Web scrapers are able to navigate through a series of websites, make decisions on what is important data, and then copy the info into a structured database, spreadsheet, or other program. Software packages include the ability to record macros by having a user perform a routine once and then have the computer remember and automate those actions. Every user can effectively act as their own programmer to expand the capabilities to process websites. These applications can also interface with databases in order to automatically manage information as it is pulled from a website.

Aggregating Information

There are a number of instances where material stored in websites can be manipulated and stored. For example, a clothing company that is looking to bring their line of apparel to retailers can go online for the contact information of retailers in their area and then present that information to sales personnel to generate leads. Many businesses can perform market research on prices and product availability by analyzing online catalogues.

Data Management

Managing figures and numbers is best done through spreadsheets and databases; however, information on a website formatted with HTML is not readily accessible for such purposes. While websites are excellent for displaying facts and figures, they fall short when they need to be analyzed, sorted, or otherwise manipulated. Ultimately, web scrapers are able to take the output that is intended for display to a person and change it to numbers that can be used by a computer. Furthermore, by automating this process with software applications and macros, entry costs are severely reduced.

This type of data management is also effective at merging different information sources. If a company were to purchase research or statistical information, it could be scraped in order to format the information into a database. This is also highly effective at taking a legacy system's contents and incorporating them into today's systems.

Overall, a web scraper is a cost effective user tool for data manipulation and management.

source: http://ezinearticles.com/?Collecting-Data-With-Web-Scrapers&id=4223877

Friday, 18 November 2016

How Xpath Plays Vital Role In Web Scraping

How Xpath Plays Vital Role In Web Scraping

XPath is a language for finding information in structured documents like XML or HTML. You can say that XPath is (sort of) SQL for XML or HTML files. XPath is used to navigate through elements and attributes in an XML or HTML document.

To understand XPath we must be clear about elements and nodes which are the building blocks of XML and HTML. Let’s talk about them. Here is an example element in an HTML document:

   <a class=”hyperlink” href=http://www.google.com>google</a>

Copy the above text to a file, name it as sample.html and open it in a browser. This will end up as a text link displaying the words “google” and it will take you to www.google.com. For each element there are three main parts: The type, the attributes, andthe text. They are listed below:

 a                                 Type
class,  href                Attributes
google                       Text

Let’s grab some XPath developer tools. I am on Firebug for Firefox or you can use Chrome’s developer tools. We will now form some XPath expressions to extract data from the above element. We will also verify the XPath by using Firebug Console.

For extracting the text “google”:

   //a[@href]/text()   

   //a[@class=”hyperlink”]/text()
 
For extracting the hyperlink i.e. ”www.google.com” :

   //a/@href
//a[@class=”hyperlink”]/@href

That’s all with a single element but in reality, you need to deal with more complex forms.

Let’s proceed to the idea of nodes, and its familial relationship of HTML elements. Look at this example code:

 <div title=”Section1″>

   <table id=”Search”>

       <tr class=”Yahoo”>Yahoo Search</tr>

       <tr class=”Google”>Google Search</tr>

   </table>

</div>

 Notice the </div> at the bottom? That means the table and tr elements are contained within the div. These other elements are considered descendants of the div. The table is a child, and the tr is a grandchild (and so on and so forth). The two tr elements are considered siblings each other. This is vital, as XPath uses these relationships to find your element.

So suppose you want to find the Google item. Any of the following expressions will work:

   //tr[@class=’Google’]
   //div/table/tr[2]
  //div[@title=”Section1″]//tr

So let’s analyze the expressions. We start at the top element (also known as a node). The // means to search all descendants, / means to just look at the current element’s children. So //div means look through all descendants for a div element. The brackets [] specify something about that element. So we can look for an attribute with the @ symbol, or look for text with the text() function. We can chain as many of these together as we can.

Here is a quick reference:

   //             Search all descendant elements
   /              Search all child elements
   []             The predicate (specifies something about the element you are looking for)
   @           Specifies an element attribute. (For example, @title)
   
   .               Specifies the current node (useful when you want to look for an element’s children in the predicate)
   ..              Specifies the parent node
  text()       Gets the text of the element.
   
In the context of web scraping, XPath is a nice tool to have in your belt, as it allows you to write specifications of document locations more flexibly than CSS selectors.

Please subscribe to our blog to get notified when we publish the next blog post.

Source: http://blog.datahut.co/how-xpath-plays-vital-role-in-web-scraping/

Thursday, 3 November 2016

Why Outsourcing Data Mining Services?

Why Outsourcing Data Mining Services?

Are huge volumes of raw data waiting to be converted into information that you can use? Your organization's hunt for valuable information ends with valuable data mining, which can help to bring more accuracy and clarity in decision making process.

Nowadays world is information hungry and with Internet offering flexible communication, there is remarkable flow of data. It is significant to make the data available in a readily workable format where it can be of great help to your business. Then filtered data is of considerable use to the organization and efficient this services to increase profits, smooth work flow and ameliorating overall risks.

Data mining is a process that engages sorting through vast amounts of data and seeking out the pertinent information. Most of the instance data mining is conducted by professional, business organizations and financial analysts, although there are many growing fields that are finding the benefits of using in their business.

Data mining is helpful in every decision to make it quick and feasible. The information obtained by it is used for several applications for decision-making relating to direct marketing, e-commerce, customer relationship management, healthcare, scientific tests, telecommunications, financial services and utilities.

Data mining services include:

    Congregation data from websites into excel database
    Searching & collecting contact information from websites
    Using software to extract data from websites
    Extracting and summarizing stories from news sources
    Gathering information about competitors business

In this globalization era, handling your important data is becoming a headache for many business verticals. Then outsourcing is profitable option for your business. Since all projects are customized to suit the exact needs of the customer, huge savings in terms of time, money and infrastructure can be realized.

Advantages of Outsourcing Data Mining Services:

    Skilled and qualified technical staff who are proficient in English
    Improved technology scalability
    Advanced infrastructure resources
    Quick turnaround time
    Cost-effective prices
    Secure Network systems to ensure data safety
    Increased market coverage

Outsourcing will help you to focus on your core business operations and thus improve overall productivity. So data mining outsourcing is become wise choice for business. Outsourcing of this services helps businesses to manage their data effectively, which in turn enable them to achieve higher profits.

Source: http://ezinearticles.com/?Why-Outsourcing-Data-Mining-Services?&id=3066061

Tuesday, 18 October 2016

What are the ethics of web scraping?

What are the ethics of web scraping?

Someone recently asked: "Is web scraping an ethical concept?" I believe that web scraping is absolutely an ethical concept. Web scraping (or screen scraping) is a mechanism to have a computer read a website. There is absolutely no technical difference between an automated computer viewing a website and a human-driven computer viewing a website. Furthermore, if done correctly, scraping can provide many benefits to all involved.

There are a bunch of great uses for web scraping. First, services like Instapaper, which allow saving content for reading on the go, use screen scraping to save a copy of the website to your phone. Second, services like Mint.com, an app which tells you where and how you are spending your money, uses screen scraping to access your bank's website (all with your permission). This is useful because banks do not provide many ways for programmers to access your financial data, even if you want them to. By getting access to your data, programmers can provide really interesting visualizations and insight into your spending habits, which can help you save money.

That said, web scraping can veer into unethical territory. This can take the form of reading websites much quicker than a human could, which can cause difficulty for the servers to handle it. This can cause degraded performance in the website. Malicious hackers use this tactic in what’s known as a "Denial of Service" attack.

Another aspect of unethical web scraping comes in what you do with that data. Some people will scrape the contents of a website and post it as their own, in effect stealing this content. This is a big no-no for the same reasons that taking someone else's book and putting your name on it is a bad idea. Intellectual property, copyright and trademark laws still apply on the internet and your legal recourse is much the same. People engaging in web scraping should make every effort to comply with the stated terms of service for a website. Even when in compliance with those terms, you should take special care in ensuring your activity doesn't affect other users of a website.

One of the downsides to screen scraping is it can be a brittle process. Minor changes to the backing website can often leave a scraper completely broken. Herein lies the mechanism for prevention: making changes to the structure of the code of your website can wreak havoc on a screen scraper's ability to extract information. Periodically making changes that are invisible to the user but affect the content of the code being returned is the most effective mechanism to thwart screen scrapers. That said, this is only a set-back. Authors of screen scrapers can always update them and, as there is no technical difference between a computer-backed browser and a human-backed browser, there's no way to 100% prevent access.

Going forward, I expect screen scraping to increase. One of the main reasons for screen scraping is that the underlying website doesn't have a way for programmers to get access to the data they want. As the number of programmers (and the need for programmers) increases over time, so too will the need for data sources. It is unreasonable to expect every company to dedicate the resources to build a programmer-friendly access point. Screen scraping puts the onus of data extraction on the programmer, not the company with the data, which can work out well for all involved.

Source: https://quickleft.com/blog/is-web-scraping-ethical/

Wednesday, 28 September 2016

How to do data scraping from PDF files using PHP?

How to do data scraping from PDF files using PHP?

Situations arise when you want to scrap data from PDF or want to search PDF files for matching text. Suppose you have website where users uploads PDF files and you want to give search functionality to user which searches all uploaded PDF file content for matching text and show all PDFs that contains matching search keywords.

Or you might have all London real estate properties details in PDF report file and you want to quickly grab scrape data from PDF reports then you might need PDF scraping library.

To integrate such functionality to web application is not similar to normal search functionality that we do with database search.

Here is the straight solution for this problem. This involves PDF Data Scraping to plain text and match search terms. I have written this post for the people who want to do PDF data scraping or want to make their PDF files to be Searchable.

We are going to use class named class.pdf2text.php which converts PDF text to into ASCII text, so the class is known for PDF extraction. This PHP class ignores anything in PDF that is not a text.

Let’s see very basic example (Taken from author’s file):

<?php

include "class.pdf2text.php";

$a = new PDF2Text();
$a->setFilename('web-scraping-service.pdf'); //grab the pdf file reside in folder where PHP files resides.

$a->decodePDF();//converts PDF content to text
echo $a->output();

?>

“Web Scraping is a technique using which programmer can automate the copy paste manual work and save the time. This is PDF w eb scraping using PHP. We at Web Data Scraping offer Web Scraping and Data Scraping Service. Vist our website www.webdata-scraping.com”

For more complex extraction you can apply regular expression on the text you get and can parse text that you want from PDF. But keep in mind this has limitation and do not work with all types of PDF extraction.

But the wonderful use of this class is to make utility that allow user to search inside PDF when they search on web search bar. Last but not least, You can also find many PDF scraping software available in market that can do complex scraping from PDF files.

Source: http://webdata-scraping.com/data-scraping-pdf-files-using-php/

Monday, 19 September 2016

Web Scraping – A trending technique in data science!!!

Web Scraping – A trending technique in data science!!!

Web scraping as a market segment is trending to be an emerging technique in data science to become an integral part of many businesses – sometimes whole companies are formed based on web scraping. Web scraping and extraction of relevant data gives businesses an insight into market trends, competition, potential customers, business performance etc.  Now question is that “what is actually web scraping and where is it used???” Let us explore web scraping, web data extraction, web mining/data mining or screen scraping in details.

What is Web Scraping?

Web Data Scraping is a great technique of extracting unstructured data from the websites and transforming that data into structured data that can be stored and analyzed in a database. Web Scraping is also known as web data extraction, web data scraping, web harvesting or screen scraping.

What you can see on the web that can be extracted. Extracting targeted information from websites assists you to take effective decisions in your business.

Web scraping is a form of data mining. The overall goal of the web scraping process is to extract information from a websites and transform it into an understandable structure like spreadsheets, database or csv. Data like item pricing, stock pricing, different reports, market pricing, product details, business leads can be gathered via web scraping efforts.

There are countless uses and potential scenarios, either business oriented or non-profit. Public institutions, companies and organizations, entrepreneurs, professionals etc. generate an enormous amount of information/data every day.

Uses of Web Scraping:

The following are some of the uses of web scraping:

  •     Collect data from real estate listing
  •     Collecting retailer sites data on daily basis
  •     Extracting offers and discounts from a website.
  •     Scraping job posting.
  •     Price monitoring with competitors.
  •     Gathering leads from online business directories – directory scraping
  •     Keywords research
  •     Gathering targeted emails for email marketing – email scraping
  •     And many more.

There are various techniques used for data gathering as listed below:

  •     Human copy-and-paste – takes lot of time to finish when data is huge
  •     Programming the Custom Web Scraper as per the needs.
  •     Using Web Scraping Softwares available in market.

Are you in search of web data scraping expert or specialist. Then you are at right place. We are the team of web scraping experts who could easily extract data from website and further structure the unstructured useful data to uncover patterns, and help businesses for decision making that helps in increasing sales, cover a wide customer base and ultimately it leads to business towards growth and success.

We have got expertise in all the web scraping techniques, scraping data from ajax enabled complex websites, bypassing CAPTCHAs, forming anonymous http request etc in providing web scraping services.

Source: http://webdata-scraping.com/web-scraping-trending-technique-in-data-science/

Tuesday, 6 September 2016

Benefits of Ruby over Python & R for Web Scraping

Benefits of Ruby over Python & R for Web Scraping

In this data driven world, you need to be constantly vigilant, as information and key data for an organization keeps changing all the while. If you get the right data at the right time in an efficient manner, you can stay ahead of competition. Hence, web scraping is an essential way of getting the right data. This data is crucial for many organizations, and scraping technique will help them keep an eye on the data and get the information that will benefit them further.

Web scraping involves both crawling the web for data and extracting the data from the page. There are several languages which programmers prefer for web scraping, the top ones are Ruby, Python & R. Each language has its own pros and cons over the other, but if you want the best results and a smooth flow, Ruby is what you should be looking for.

Ruby is very good at production deployments and using Ruby, Redis & Chef have proven to be a great combination. String manipulation in Ruby is very easy because it is based on Perl syntax. Also, Ruby is great for analyzing web pages using  one of the very powerful gems called Nokogiri. Nokogiri is much easier to use as compared to other packages and libraries used by R and Python respectively. Nokogiri can deal with broken HTML / HTML fragments easily. Ruby also has many extensions, such as Sanitize and Loofah, that can help clean up broken HTML.

Python programmers widely use a library called Beautiful Soup for pulling data out of HTML & XML files. It works with your favorite parser to provide idiomatic ways of navigating, searching, and modifying the parse tree. It commonly saves programmers hours or days of work. R programmers have a new package called rvest that makes it easy to scrape data from html web pages, by libraries like beautiful soup. It is designed to work with magrittr so that you can express complex operations as elegant pipelines composed of simple, easily understood pieces.

To help you understand it more effectively, below is a comprehensive infographic for the same.

Ruby is far ahead of Python & R for cloud development and deployments.  The Ruby Bundler system is just great for managing and deploying packages from Github. Using Chef, you can start up and tear down nodes on EC2, at will, and monitor for failures,  scale up or down, reset your IP addresses, etc. Ruby also has great testing frameworks like Fakeweb and Capybara, making it almost trivial to build a great suite of unit tests and to include advanced features, like crawling  and scraping using webkit / selenium. 

The only disadvantage to Ruby is lack of machine learning and NLP toolkits, making it much harder to emulate the capacity of a tool like Pattern.  It can still be done, however, since most of the heavy lifting can be done asynchronously using Unix tools like liblinear or vowpal wabbit.

Conclusion

Each language has its plus point and you can pick the one which you are most comfortable with. But if you are looking for smooth web scraping experience, then Ruby is the best option. That has been our choice too for years at PromptCloud for the best web scraping results. If you have any further questions about this, then feel free to get in touch with us.

Source: https://www.promptcloud.com/blog/benefits-of-ruby-for-web-scraping

Monday, 29 August 2016

How to use Social Media Scraping to be your Competitors’ Nightmare

How to use Social Media Scraping to be your Competitors’ Nightmare

Big data and competitive intelligence have been in the limelight for quite some time now. The almost magical power of big data to help a company make just the right decisions have been talked about a lot. When it comes to big data, the kind of benefits that a business can get totally depends upon the sources they acquire it from. Social media is one of the best sources from where you can get data that helps your business in a multitude of ways. Now that every business is deep rooted on the internet, social media data becomes all the more relevant and crucial. Here is how you can use data scraped from social media sites to get an edge in the competition.

Keeping watch on your competitors

Social media is the best place to watch your competitors’ activity and take counter initiatives to keep up or take over them. If you want to know what your competitors are up to, a social media scraping setup for scraping the posts that mention your competitors’ brand/product names can do the trick. This can also be used to learn a thing or two from their activities on social media so that you can take respective measures to stay ahead of them. For example, you could know if your competitor is running a special promotional offer at the moment and come up with something better than theirs to keep up. This can do wonders if you are in a highly competitive industry like Ecommerce where the competition is intense. If you are not using some help from web scraping technology to keep a close watch on your competitors, you could easily get left over in this fast-paced business scene.

Solving customer issues at the earliest

Customers are vocal about their experience with different products and services on social media sites these days. If you have a customer whose issue was left unsolved, there is a good chance that he/she will take it to the social media to vent the frustration. Watching out for such instances and giving them prompt support should be something you should do if you want to retain these customers and stop them from ruining your brand’s image. By scraping social media sites for posts that mention your product/service, you can easily find out if there are such grievances from customers. This can make sure to an extent that you don’t let unhappy customers stay that way, which eventually hurts your business in the long run. Customers can make or break your company, so using social media scraping to serve the customers better can help you succeed eventually.

Sentiment analysis

Social media data can play a good job at helping you understand user sentiments. With the help of social media scraping, a business can get the big picture about general perception of their brand by their users. This can go a long way since this level of feedback can help you fix unnoticed issues with your company and service quickly. By rectifying them, you can make your brand more appealing to the customers. Sentiment analysis will provide you with the opportunity to transform your business into how customers want it to be. Social media scraping is the one and only way to have access to this user sentiment data which can help you optimize your business for the customers.

Web crawling for social media data

When social media data possess so much value to businesses, it makes sense to look for efficient ways to gather and use this data. Manually scrolling through millions of tweets doesn’t make sense, this is why you should use social media scraping to aggregate the relevant data for your business. Besides, web scraping technologies make it possible to handle huge amounts of data with ease. Since the size of data is huge when it comes to business related requirements, web scraping is the only scalable solution worth considering. To make things even simpler, there are reliable web scraping solutions that offer social media scraping services for brand monitoring.

Bottom line

Since social media has become an integral part of online businesses, the data available on these sites possess immense value to companies in every industry. Social media scraping can be used for brand monitoring and gaining competitive intelligence that can be used to optimize your business model for maximum effectiveness. This will in turn make your company stand out from the competition and the added advantage of insights gained from social media data will help you to take over your competitors.

Source: https://www.promptcloud.com/blog/social-media-scraping-for-competitive-intelligence

How Web Scraping can Help you Detect Weak spots in your Business

How Web Scraping can Help you Detect Weak spots in your Business

Business intelligence is not a new term. Businesses have always been employing experts for analysing the progress, market and industry trends to keep their growth graph going up. Now that we have big data and the tool to gather this data – Web scraping, business intelligence has become even more fruitful. In fact, business intelligence has become a necessary thing to survive now that the competition is fierce in every industry. This is the reason why most enterprises depend on web scraping solutions to gather the data relevant to their businesses. This data is highly insightful and dependable enough to make critical business decisions. Business intelligence from web scraping is definitely a game changer for companies as it can supply relevant and actionable data with minimal effort.

Most businesses have weak spots that are being overlooked or hidden from the plain sight. These weak spots, if left unnoticed can gradually result in the downfall of your company. Here is how you can use data acquired through web scraping to detect weak spots in your business and strengthen them.

Competitor analysis

Many a times, you can find out the flaws in your business by keeping a close watch on your competitors. Competitor analysis is something that we owe to web scraping as the level of competitive intelligence that you can derive from web scraping has never been achievable in the past. With crawling forums and social media sites where your target audience is, you can easily find out if your competitor is leveraging something you have overlooked. Competitor analysis is all about staying updated to each and every action by your competitors, so that you can always be prepared for their next strategic move. If your competitors are doing better than you, this data can be used to make a comparison between your business and theirs which would give you insights on where you lack.

Brand monitoring on Social media

With social media platforms acting like platforms where businesses and customers can interact with each other, the data available on these sites are increasingly becoming relevant to businesses. Any issues in your business operations will also reflect on your customer sentiments. Social media is a goldmine of sentiment data that can help you detect issues within your company. By analysing the posts that mention your brand or product on social media sites, you can identify what department of your company is functioning well and what isn’t.

For example, if you are an Ecommerce portal and many users are complaining about delivery issues from your company on social media, you might want to switch to a better logistics partner who does a better job. The ability to identify such issues at the earliest is extremely important and that’s where web scraping becomes a life saver. With social media scraping, monitoring your brand on social media is easy like never before and the chances of minor issues escalating to bigger ones is almost non-existent. Brand monitoring is extremely crucial if you are a business operating in the online space. Social media scraping solutions are provided by many leading web scraping companies, which totally eliminates the technical complications associated with the process for you.

Finding untapped opportunities

There are always new and untapped markets and opportunities that are relevant to your business. Finding them is not going to be an easy task with manual and outdated methods of research. Web scraping can fill this gap and help you find opportunities that your company can make use of to leverage your reach and progress. Sometimes, targeting the right audience makes all the difference that you’ve been trying to make. By using web crawling to find mentions of your relevant keywords on the web, you can easily stay updated on your niche and fill in to any new untapped markets. Web crawling for keywords is better explained in our previous blog.

Bottom line

It is not a cakewalk to stay ahead in the competition considering how competitive every industry has become in this digital age. It is crucial to find the weak spots and untapped opportunities of your business before someone else does. Of course, you can always use some help from the technology when you need it. Web scraping is clearly the best way to find and gather data that would help you figure these out. With web crawling solutions that can completely take care of this niche process, nothing is stopping you from using the data and insights that the web has in stock for your business.

Source: https://www.promptcloud.com/blog/web-scraping-detect-weak-spots-business

Wednesday, 17 August 2016

Business Intelligence & Data Warehousing in a Business Perspective

Business Intelligence & Data Warehousing in a Business Perspective

Business Intelligence


Business Intelligence has become a very important activity in the business arena irrespective of the domain due to the fact that managers need to analyze comprehensively in order to face the challenges.

Data sourcing, data analysing, extracting the correct information for a given criteria, assessing the risks and finally supporting the decision making process are the main components of BI.

In a business perspective, core stakeholders need to be well aware of all the above stages and be crystal clear on expectations. The person, who is being assigned with the role of Business Analyst (BA) for the BI initiative either from the BI solution providers' side or the company itself, needs to take the full responsibility on assuring that all the above steps are correctly being carried out, in a way that it would ultimately give the business the expected leverage. The management, who will be the users of the BI solution, and the business stakeholders, need to communicate with the BA correctly and elaborately on their expectations and help him throughout the process.

Data sourcing is an initial yet crucial step that would have a direct impact on the system where extracting information from multiple sources of data has to be carried out. The data may be on text documents such as memos, reports, email messages, and it may be on the formats such as photographs, images, sounds, and they can be on more computer oriented sources like databases, formatted tables, web pages and URL lists. The key to data sourcing is to obtain the information in electronic form. Therefore, typically scanners, digital cameras, database queries, web searches, computer file access etc, would play significant roles. In a business perspective, emphasis should be placed on the identification of the correct relevant data sources, the granularity of the data to be extracted, possibility of data being extracted from identified sources and the confirmation that only correct and accurate data is extracted and passed on to the data analysis stage of the BI process.

Business oriented stake holders guided by the BA need to put in lot of thought during the analyzing stage as well, which is the second phase. Synthesizing useful knowledge from collections of data should be done in an analytical way using the in-depth business knowledge whilst estimating current trends, integrating and summarizing disparate information, validating models of understanding, and predicting missing information or future trends. This process of data analysis is also called data mining or knowledge discovery. Probability theory, statistical analysis methods, operational research and artificial intelligence are the tools to be used within this stage. It is not expected that business oriented stake holders (including the BA) are experts of all the above theoretical concepts and application methodologies, but they need to be able to guide the relevant resources in order to achieve the ultimate expectations of BI, which they know best.

Identifying relevant criteria, conditions and parameters of report generation is solely based on business requirements, which need to be well communicated by the users and correctly captured by the BA. Ultimately, correct decision support will be facilitated through the BI initiative and it aims to provide warnings on important events, such as takeovers, market changes, and poor staff performance, so that preventative steps could be taken. It seeks to help analyze and make better business decisions, to improve sales or customer satisfaction or staff morale. It presents the information that manager's need, as and when they need it.

In a business sense, BI should go several steps forward bypassing the mere conventional reporting, which should explain "what has happened?" through baseline metrics. The value addition will be higher if it can produce descriptive metrics, which will explain "why has it happened?" and the value added to the business will be much higher if predictive metrics could be provided to explain "what will happen?" Therefore, when providing a BI solution, it is important to think in these additional value adding lines.

Data warehousing

In the context of BI, data warehousing (DW) is also a critical resource to be implemented to maximize the effectiveness of the BI process. BI and DW are two terminologies that go in line. It has come to a level where a true BI system is ineffective without a powerful DW, in order to understand the reality behind this statement, it's important to have an insight in to what DW really is.

A data warehouse is one large data store for the business in concern which has integrated, time variant, non volatile collection of data in support of management's decision making process. It will mainly have transactional data which would facilitate effective querying, analyzing and report generation, which in turn would give the management the required level of information for the decision making.

The reasons to have BI together with DW

At this point, it should be made clear why a BI tool is more effective with a powerful DW. To query, analyze and generate worthy reports, the systems should have information available. Importantly, transactional information such as sales data, human resources data etc. are available normally in different applications of the enterprise, which would obviously be physically held in different databases. Therefore, data is not at one particular place, hence making it very difficult to generate intelligent information.

The level of reports expected today, are not merely independent for each department, but managers today want to analyze data and relationships across the enterprise so that their BI process is effective. Therefore, having data coming from all the sources to one location in the form of a data warehouse is crucial for the success of the BI initiative. In a business viewpoint, this message should be passed and sold to the managements of enterprises so that they understand the value of the investment. Once invested, its gains could be achieved over several years, in turn marking a high ROI.

Investment costs for a DW in the short term may look quite high, but it's important to re-iterate that the gains are much higher and it will span over many years to come. It also reduces future development cost since with the DW any requested report or view could be easily facilitated. However, it is important to find the right business sponsor for the project. He or she needs to communicate regularly with executives to ensure that they understand the value of what's being built. Business sponsors need to be decisive, take an enterprise-wide perspective and have the authority to enforce their decisions.

Process

Implementation of a DW itself overlaps with some phases of the above explained BI process and it's important to note that in a process standpoint, DW falls in to the first few phases of the entire BI initiative. Gaining highly valuable information out of DW is the latter part of the BI process. This can be done in many ways. DW can be used as the data repository of application servers that run decision support systems, management Information Systems, Expert systems etc., through them, intelligent information could be achieved.

But one of the latest strategies is to build cubes out of the DW and allow users to analyze data in multiple dimensions, and also provide with powerful analytical supporting such as drill down information in to granular levels. Cube is a concept that is different to the traditional relational 2-dimensional tabular view, and it has multiple dimensions, allowing a manager to analyze data based on multiple factors, and not just two factors. On the other hand, it allows the user to select whatever the dimension he wish to choose for analyzing purposes and not be limited by one fixed view of data, which is called as slice & dice in DW terminology.

BI for a serious enterprise is not just a phase of a computerization process, but it is one of the major strategies behind the entire organizational drivers. Therefore management should sit down and build up a BI strategy for the company and identify the information they require in each business direction within the enterprise. Given this, BA needs to analyze the organizational data sources in order to build up the most effective DW which would help the strategized BI process.

High level Ideas on Implementation

At the heart of the data warehousing process is the extract, transform, and load (ETL) process. Implementation of this merely is a technical concern but it's a business concern to make sure it is designed in such a way that it ultimately helps to satisfy the business requirements. This process is responsible for connecting to and extracting data from one or more transactional systems (source systems), transforming it according to the business rules defined through the business objectives, and loading it into the all important data model. It is at this point where data quality should be gained. Of the many responsibilities of the data warehouse, the ETL process represents a significant portion of all the moving parts of the warehousing process.

Creation of a powerful DW depends on the correctness of data modeling, which is the responsibility of the database architect of the project, but BA needs to play a pivotal role providing him with correct data sources, data requirements and most importantly business dimensions. Business Dimensional modeling is a special method used for DW projects and this normally should be carried out by the BA and from there onwards technical experts should take up the work. Dimensions are perspectives specific to a business that could be used for analysis purposes. As an example, for a sales database, the dimensions could include Product, Time, Store, etc. Obviously these dimensions differ from one business to another and hence for each DW initiative those dimensions should be correctly identified and that could be very well done by a person who has experience in the DW domain and understands the business as well, making it apparent that DW BA is the person responsible.

Each of the identified dimensions would be turned in to a dimension table at the implementation phase, and the objective of the above explained ETL process is to fill up these dimension tables, which in turn will be taken to the level of the DW after performing some more database activities based on a strong underlying data model. Implementation details are not important for a business stakeholder but being aware of high level process to this level is important so that they are also on the same pitch as that of the developers and can confirm that developers are actually doing what they are supposed to do and would ultimately deliver what they are supposed to deliver.

Security is also vital in this regard, since this entire effort deals with highly sensitive information and identification of access right to specific people to specific information should be correctly identified and captured at the requirements analysis stage.

Advantages

There are so many advantages of BI system. More presentation of analytics directly to the customer or supply chain partner will be possible. Customer scores, customer campaigns and new product bundles can all be produced from analytic structures resulting in high customer retention and creation of unique products. More collaboration within information can be achieved from effective BI. Rather than middle managers getting great reports and making their own areas look good, information will be conveyed into other functions and rapidly shared to create collaborative decisions increasing the efficiency and accuracy. The return on human capital will be greatly increased.

Managers at all levels will save their time on data analysis, and hence saving money for the enterprise, as the time of managers is equal to money in a financial perspective. Since powerful BI would enable monitoring internal processes of the enterprises more closely and allow making them more efficient, the overall success of the organization would automatically grow. All these would help to derive a high ROI on BI together with a strong DW. It is a common experience to notice very high ROI figures on such implementations, and it is also important to note that there are many non-measurable gains whilst we consider most of the measurable gains for the ROI calculation. However, at a stage where it is intended to take the management buy-in for the BI initiative, it's important to convert all the non measurable gains in to monitory values as much as possible, for example, saving of managers time can be converted in to a monitory value using his compensation.

The author has knowledge in both Business and IT. Started career as a Software Engineer and moved to work in the business analysis area of a premier US based software company.

Source: http://ezinearticles.com/?Business-Intelligence-and-Data-Warehousing-in-a-Business-Perspective&id=35640

Monday, 8 August 2016

Web Scraping Best Practices

Web Scraping Best Practices

Extracting data from the World Wide Web has several challenges as more webmasters are working day and night to lower cases of scraping and crawling of their data in order to survive in the competitive world. There are various other problems you may face when web scraping and most of them can be avoided by adapting and implementing certain web scraping best practices as discussed in this article.

Have knowledge of the scraping tools

Acquiring adequate knowledge of hurdles that may be encountered during web scraping, you will be able to have a smooth web scraping experience and be on the safe side of the law. Conduct a thorough research on the types of tools you will use for scraping and crawling. Firsthand knowledge on these tools will help you find the data you need without being blocked.

Proper proxy software that acts as the middle party works well when you know how to work around HTTP and HTML protocols. Use tools that can change crawling patterns, URLs and data retrieved even when you are crawling on one domain. This will help you abide to the rules and regulations that come with web scraping activities and escaping any legal issues.
Conduct your scraping activities during off-peak hours

You may opt to extract data during times that less people have access for instance over the weekends, during late night hours, public holidays among others. Visiting a website on several instances to retrieve the same type of data is a waste of bandwidth. It is always advisable to download the entire site content to your computer and thereafter you can access it whenever need arises.
Hide your scrapping activities

There is a thin line between ethical and unethical crawling hence you should completely evade being on the top user list of a particular website. Cover up your track as best as you can by making use of proxy IPs to avoid any legal problems. You may also use multiple IP addresses or VPN services to conceal your scrapping activities and lower chances of landing on a website’s blacklist.

Website owners today are very protective of their data and any other information existing under their unique url. Be keen when going through the terms and conditions indicated by websites as they may consider crawling as an infringement of their privacy. Simple etiquette goes a long way. Your web scraping efforts will be fruitful if the site owner supports the idea of sharing data.
Keep record of your activities

Web scraping involves large amount of data.Due to this you may not always remember each and every piece of information you have acquired, gathering statistics will help you monitor your activities.
Load data in phases

Web scraping demands a lot of patience from you when using the crawlers to get needed information. Take the process in a slow manner by loading data one piece at a time. Several parallel request to the same domain can crush the entire site or retrace the scrapping attempts back to your local machine.

Loading data small bits will save you the hustle of scrapping afresh in case that your activity has been interrupted because you will have already stored part of the data required. You can reduce the loading data on an individual domain through various techniques such as caching pages that you have scrapped to escape redundancy occurrences. Use auto throttling mechanisms to increase the amount of traffic to the website and pause for breaks between requests to prevent getting banned.
Conclusion

Through these few mentioned web scraping best practices you will be able to work around website and gather the data required as per clients’ request without major hurdles along the way. The ultimate goal of every web scraper is to be able to access vital information and at the same time remain on the good side of the law.

Source: http://nocodewebscraping.com/web-scraping-best-practices/

Thursday, 4 August 2016

Data Discovery vs. Data Extraction

Data Discovery vs. Data Extraction

Looking at screen-scraping at a simplified level, there are two primary stages involved: data discovery and data extraction. Data discovery deals with navigating a web site to arrive at the pages containing the data you want, and data extraction deals with actually pulling that data off of those pages. Generally when people think of screen-scraping they focus on the data extraction portion of the process, but my experience has been that data discovery is often the more difficult of the two.

The data discovery step in screen-scraping might be as simple as requesting a single URL. For example, you might just need to go to the home page of a site and extract out the latest news headlines. On the other side of the spectrum, data discovery may involve logging in to a web site, traversing a series of pages in order to get needed cookies, submitting a POST request on a search form, traversing through search results pages, and finally following all of the "details" links within the search results pages to get to the data you're actually after. In cases of the former a simple Perl script would often work just fine. For anything much more complex than that, though, a commercial screen-scraping tool can be an incredible time-saver. Especially for sites that require logging in, writing code to handle screen-scraping can be a nightmare when it comes to dealing with cookies and such.

In the data extraction phase you've already arrived at the page containing the data you're interested in, and you now need to pull it out of the HTML. Traditionally this has typically involved creating a series of regular expressions that match the pieces of the page you want (e.g., URL's and link titles). Regular expressions can be a bit complex to deal with, so most screen-scraping applications will hide these details from you, even though they may use regular expressions behind the scenes.

As an addendum, I should probably mention a third phase that is often ignored, and that is, what do you do with the data once you've extracted it? Common examples include writing the data to a CSV or XML file, or saving it to a database. In the case of a live web site you might even scrape the information and display it in the user's web browser in real-time. When shopping around for a screen-scraping tool you should make sure that it gives you the flexibility you need to work with the data once it's been extracted.

Source: http://ezinearticles.com/?Data-Discovery-vs.-Data-Extraction&id=165396

Sunday, 31 July 2016

Scraping LinkedIn Public Profiles for Fun and Profit

Scraping LinkedIn Public Profiles for Fun and Profit

Reconnaissance and Information Gathering is a part of almost every penetration testing engagement. Often, the tester will only perform network reconnaissance in an attempt to disclose and learn the company's network infrastructure (i.e. IP addresses, domain names, and etc), but there are other types of reconnaissance to conduct, and no, I'm not talking about dumpster diving. Thanks to social networks like LinkedIn, OSINT/WEBINT is now yielding more information. This information can then be used to help the tester test anything from social engineering to weak passwords.

In this blog post I will show you how to use Pythonect to easily generate potential passwords from LinkedIn public profiles. If you haven't heard about Pythonect yet, it is a new, experimental, general-purpose dataflow programming language based on the Python programming language. Pythonect is most suitable for creating applications that are themselves focused on the "flow" of the data. An application that generates passwords from the employees public LinkedIn profiles of a given company - have a coherence and clear dataflow:

(1) Find all the employees public LinkedIn profiles → (2) Scrap all the employees public LinkedIn profiles → (3) Crunch all the data into potential passwords

Now that we have the general concept and high-level overview out of the way, let's dive in to the details.

Finding all the employees public LinkedIn profiles will be done via Google Custom Search Engine, a free service by Google that allows anyone to create their own search engine by themselves. The idea is to create a search engine that when searching for a given company name - will return all the employees public LinkedIn profiles. How? When creating a Google Custom Search Engine it's possible to refine the search results to a specific site (i.e. 'Sites to search'), and we're going to limit ours to: linkedin.com. It's also possible to fine-tune the search results even further, e.g. uk.linkedin.com to find only employees from United Kingdom.

The access to the newly created Google Custom Search Engine will be made using a free API key obtained from Google API Console. Why go through the Google API? because it allows automation (No CAPTCHA's), and it also means that the search-result pages will be returned as JSON (as oppose to HTML). The only catch with using the free API key is that it's limited to 100 queries per day, but it's possible to buy an API key that will not be limited.

Scraping the profiles is a matter of iterating all over the hCards in all the search-result pages, and extracting the employee name from each hCard. Whats is a hCard? hCard is a micro format for publishing the contact details of people, companies, organizations, and places. hCard is also supported by social networks such as Facebook, Google+, LinkedIn and etc. for exporting public profiles. Google (when indexing) parses hCard, and when relevant, uses them in search-result pages. In other words, when search-result pages include LinkedIn public profiles, it will appear as hCards, and could be easily parsed.

Let's see the implementation of the above:

#!/usr/bin/python
#
# Copyright (C) 2012 Itzik Kotler
#
# scraper.py is free software: you can redistribute it and/or modify
# it under the terms of the GNU General Public License as published by
# the Free Software Foundation, either version 3 of the License, or
# (at your option) any later version.
#
# scraper.py is distributed in the hope that it will be useful,
# but WITHOUT ANY WARRANTY; without even the implied warranty of
# MERCHANTABILITY or FITNESS FOR A PARTICULAR PURPOSE.  See the
# GNU General Public License for more details.
#
# You should have received a copy of the GNU General Public License
# along with scraper.py.  If not, see <http://www.gnu.org/licenses/>.

"""Simple LinkedIn public profiles scraper that uses Google Custom Search"""

import urllib
import simplejson


BASE_URL = "https://www.googleapis.com/customsearch/v1?key=<YOUR GOOGLE API KEY>&cx=<YOUR GOOGLE SEARCH ENGINE CX>"


def __get_all_hcards_from_query(query, index=0, hcards={}):

    url = query

    if index != 0:

        url = url + '&start=%d' % (index)

    json = simplejson.loads(urllib.urlopen(url).read())

    if json.has_key('error'):

        print "Stopping at %s due to Error!" % (url)

        print json

    else:

        for item in json['items']:

            try:

                hcards[item['pagemap']['hcard'][0]['fn']] = item['pagemap']['hcard'][0]['title']

            except KeyError as e:

                pass

        if json['queries'].has_key('nextPage'):

            return __get_all_hcards_from_query(query, json['queries']['nextPage'][0]['startIndex'], hcards)

    return hcards


def get_all_employees_by_company_via_linkedin(company):

    queries = ['"at %s" inurl:"in"', '"at %s" inurl:"pub"']

    result = {}

    for query in queries:

        _query = query % company

        result.update(__get_all_hcards_from_query(BASE_URL + '&q=' + _query))

    return list(result)

Replace <YOUR GOOGLE API KEY> and <YOUR GOOGLE SEARCH ENGINE CX> in the code above with your Google API Key and Google Search Engine CX respectively, save it to a file called scraper.py, and you're ready!

To kick-start, here is a simple program in Pythonect (that utilizes the scraper module) that searchs and prints all the Pythonect company employees full names:

"Pythonect" -> scraper.get_all_employees_by_company_via_linkedin -> print

The output should be:

Itzik Kotler

In my LinkedIn Profile, I have listed Pythonect as a company that I work for, and since no one else is working there, when searching for all the employees of Pythonect company - only my LinkedIn profile comes up.
For demonstration purposes I will keep using this example (i.e. "Pythonect" company, and "Itzik Kotler" employee), but go ahead and replace Pythonect with other, more popular, companies names and see the results.

Now that we have a working skeleton, let's take its output and start crunching it. Keep in mind that every "password generation forumla" is merely a guess. The examples below are only a sampling of what can be done. There are, obviously many more possibilities and you are encouraged to experiment. But first, let's normalize the output - this way it's going to be consistent before operations are performed on it:

"Pythonect" -> scraper.get_all_employees_by_company_via_linkedin -> string.lower(''.join(_.split()))

The normalization procedure is short and simple: convert the string to lowercase and remove any spaces, and so the output should be now:

itzikkotler

As for data manipulation, out of the box (Thanks to The Python Standard Library) we've got itertools and it's combinatoric generators. Let's start by applying itertools.product:

"Pythonect" -> scraper.get_all_employees_by_company_via_linkedin -> string.lower(''.join(_.split())) -> itertools.product(_, repeat=4) -> print

The code above will generate and print every 4 characters password from the letters: i, t, z, k, o, t, l , e, r. However, it won't cover passwords with uppercase letters in it. And so, here's a simple and straightforward implementation of a cycle_uppercase function that cycles the input letters yields a copy of the input with letter in uppercase:

def cycle_uppercase(i):
    s = ''.join(i)
    for idx in xrange(0, len(s)):
        yield s[:idx] + s[idx].upper() + s[idx+1:]

To use it, save it to a file called itertools2.py, and then simply add it to the Pythonect program after the itertools.product(_, repeat=4) block, as follows:

"Pythonect" -> scraper.get_all_employees_by_company_via_linkedin \
    -> string.lower(''.join(_.split())) \
        -> itertools.product(_, repeat=4) \
            -> itertools2.cycle_uppercase \
                -> print

Now, the program will also cover passwords that include a single uppercase letter in it. Moving on with the data manipulation, sometimes the password might contain symbols that are not found within the scrapped data. In this case, it is necessary to build a generator that will take the input and add symbols to it. Here is a short and simple generator implemented as a Generator Expression:

[_ + postfix for postfix in ['123','!','$']]

To use it, simply add it to the Pythonect program after the itertools2.cycle_uppercase block, as follows:

"Pythonect" -> scraper.get_all_employees_by_company_via_linkedin \
    -> string.lower(''.join(_.split())) \
        -> itertools.product(_, repeat=4) \
            -> itertools2.cycle_uppercase \
                -> [_ + postfix for postfix in ['123','!','$']] \
                    -> print

The result is that now the program adds the strings: '123', '!', and '$' to every generated password, which increases the chances of guessing the user's right password, or not, depends on the password :)

To summarize, it's possible to take OSINT/WEBINT data on a given person or company and use it to generate potential passwords, and it's easy to do with Pythonect. There are, of course, many different ways to manipulate the data into passwords and many programs and filters that can be used. In this aspect, Pythonect being a flow-oriented language makes it easy to experiment and research with different modules and programs in a "plug and play" manner.

Source:http://blog.ikotler.org/2012/12/scraping-linkedin-public-profiles-for.html